YouTube is wildly popular and your customers are spending large amounts of their media consumption time watching videos there. There is a large opportunity to connect with your target audience while they are watching videos on YouTube. If you want to make sure your brand leverages this consumer attention opportunity without appearing to support objectionable content, there […]
If you’re buying Google Ads and you haven’t heard about dynamic keyword insertion, you’re missing out. Dynamic Keyword Insertion, or DKI, has been available in Google Ads (formerly AdWords) for about a decade. What is Dynamic Keywords Insertion in Google Ads? Dynamic keyword insertion allows you to switch out a default ad text with the keyword which[…]
If you’re an SEO agency who has ever lost a client to an integrated marketing agency because they could unify PPC and SEO services under one team, this is the post for you. Samurai Direct Response is now offering white label PPC management customized for the needs of SEO agencies. Whether your clients are small local businesses[…]