Here are the high points of a discussion about Local SEO I recently participated in on reddit. Question Best methods for getting local directory listings up? I know there are a lot of programs out there that get you listed in every directory, has anyone used these? And where can I go to find out where my […]
Why Post Click Optimization is the only way to win at Google Ads in 2020. Google Ads is a much more competitive marketplace than it used to be. Post click optimization is necessary for advertisers who want to profitably acquire customers today and into the future. In this podcast I explain what post click optimization is, the[…]
Overview This post describes Google & Facebook campaign types, targeting capabilities and creative requirements at a high level. It includes links to some of the key support documents you need to create effective and standards compliant creatve assets. Google The Google Ads (formerly AdWords) platform is used to access three main sources of traffic. Paid Search –[…]