Overview This post describes Google & Facebook campaign types, targeting capabilities and creative requirements at a high level. It includes links to some of the key support documents you need to create effective and standards compliant creatve assets. Google The Google Ads (formerly AdWords) platform is used to access three main sources of traffic. Paid Search – […]
Audio Transcript (machine transcribed, not edited) Hello everyone and welcome to another episode of better digital marketing with me your host Ben Briggs. Today. We’re going to talk about pay-per-click paid search Google AdWords Google ads, whatever you want to call it. We’re going to talk about some of the kind of foundational Concepts some of the[…]
Transcript (software transcribed, not edited) Hello, everyone. Ben Briggs here and welcome to the second episode of the better digital marketing podcast. Today. We’re going to talk about SEO. Everybody’s favorite organic search free clicks from Google free Google traffic. It just does not get any better than that. So what do we have to do? And[…]